KB Packaging

Author: Rebecca Stevenson

  • How To Plan Your Packaging For Black Friday 2024

    How To Plan Your Packaging For Black Friday 2024

    Planning Your Black Friday Packaging Is Important…

    Black Friday is just around the corner, and its time to start thinking about how your packaging can help the success of your business during this shopping frenzy. By getting your packaging right, you won’t only protect your products, but create unboxing experiences and repeat customer orders. 

    Firstly there are some considerations you will need to make:

    • Durability: Black Friday sees an increase in shipping and handling, your packaging will need to be strong enough to withstand the conditions in transit.

    • Branding: Your packaging needs to be instantly recognisable! Consider your designs, colours, logos, fonts, imagery and messaging. Reinforcing your brand identity.

    • Unboxing Experience: Amazing unboxing experiences leave lasting impressions on customers. Add elements like tissue paper, bespoke inserts, or even personalised messages.
    • Sustainability: With the growing consciousness of customers to be more sustainable, choose eco-friendly and recyclable materials.
    • Functionality: Make sure your packaging is easy to open and navigate. Difficult packaging can lead to a negative customer experience, and lower the chance of repeat sales.

    By considering these 5 factors of your packaging, your off to a great start and solid foundations for a successful Black Friday packaging strategy.

    Black Friday Packaging Ideas…

    We have a few packaging ideas that will help you to stand out from the crowd, over come challenges, and reach your targets:

    1. Gift Boxes: Putting products in gift boxes adds a touch of luxury to your customers experience.

    2. Mailing Bags: Small items offer convenient and cost effective ways of sending items in the post. There are now paper alternatives to the conventional plastic mailing bags. 

    3. Custom Tissue Paper: Printed and custom designed tissue paper is a fantastic way of adding your branding to your packing strategy. It also creates a really positive unboxing experience for customers.

    4. Personalised Message: Adding a hand written note or personal message to your packaging for your customer is a great touch for building strong and lasting relationships.
    5. Sustainability: Switching 

    Here Are Some Simple Tips To Prepare You For Black Friday & Peak Season…

    Here are some simple things you can do to make sure that during the ‘golden quarter’ your business and operations run smoothly and efficiently.

    • Review last years performance
    • Train your staff in advance 
    • Organise your warehouse and storage spaces
    • Refine packing processes
    • Analyse the packaging you use
    • Consider switching to bespoke packaging 
    • Optimise your logistics 
    • Create a memorable experience for your customers, and keep ordering processes simple
    • Build a strategy for returns and easy to use packaging  

    Do you have any questions about Black Friday, or preparing for the peak season? Contact us for help and advice on your packaging and packing processes.

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  • A How To Stabilise Palletised Goods

    A How To Stabilise Palletised Goods

    How to stabilise palletised goods in the UK with the right packaging…

    Ensuring the stability and safety of goods that are palletised during transportation and storage, is crucial to preventing damage and losses. In the UK where shipping conditions can be unpredictable, proper packaging, and proper palletising techniques are essential. Here’s a guide on how you can achieve pallet stability:

    Firstly, choose the right pallet:

    • Wood: This is a common and versatile option, and works especially well with heavy loads.

    • Plastic: Plastic pallets are lightweight and extremely durable, businesses will often use them for sensitive goods.

    • Cardboard: Suitable for transporting lighter items that are travelling a shorter distance.

    The material of the pallet you use will depend on the size and weight of the products(s) you are transporting.

    Securing The Load…

    Securing your load when you have palletised your goods is also important, there are a range of packaging materials available:

    1. Strapping: Plastic, steel, or for the eco-conscious, paper strapping provide strength, binding products together on the pallet. Make sure you are using the right equipment to ensure straps are tensioned correctly to  preventing any shifting. 

    2. Shrink Wrapping: Using a Ripack heat gun, shrink wrap the pallet, encasing the entire load within the plastic shrink, to create a protective barrier around your goods.

    3. Stretch Film: Can be applied either by hand or machine. Stretch film provides excellent stability and protects from weather and damage potentially caused in the handling/storage process as well as in distribution.

    Consider Load Factors…

    Pallet loads come in all shapes and sizes, as well as different weights. You will need to consider these factors when finding ways of stabilising. 

    • Weight: Its important to distribute the weight of the load evenly. This stops toppling, top-heavy and unbalanced pallets can be unsteady.
    • How High: Don’t stack pallets to high, this has the potential to cause multiple problems. The taller the pallet the more uneven the centre of balance – Putting them at a risk of instability. This causes hazards during handling, transportation, and storage.
    • Utilising Your Pallet Space: You want all of your products on the pallet using space in the best way possible. Turning a number of items into just one unit. The more gaps and spaces you have between items on a pallet, the higher the chance of the pallet being less stable.

    Adhere To Shipping Regulations…

    Where are you sending your goods? Are you familiar with the rules and regulations of where your pallets are going?

    • UK Regulations: Get yourself familiar with the UK packaging regulations, especially those for hazardous materials and fragile goods. 
    • Shipping Guidelines: Different carriers will have different guidelines and requirements for shipping. It’s always best to familiarise yourself with these guidelines.

    Extra Information & Tips…

    Here are some more tips on how you can stack and store your loaded pallets better.

    • Labelling Your Pallets: By labelling your pallets you can help safe handling, include; contents, weight, and handling instructions.
    • Inspections: Proper inspections allow businesses to check the pallet is fully prepared and properly packaged before transit or storage. 
    • Testing: There are tools available that allow you to properly test the stability and holding force of your pallet and the packaging material you have used.

    To find out more about pallet stability and how to ensure safety, efficiency and loss of products, contact us today.

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  • How to Optimise Your Warehouse

    How to Optimise Your Warehouse

    Warehouse Optimisation, How Do You Achieve It Through Your Packaging?

    Peak season is the busiest time of the year for most businesses, with a surge in events that are used by retail and ecommerce to drive sales. This means it is essential for businesses to ensure their warehouses are optimised to handle the demand. Here are some tips to help maximise efficiency and minimise disruptions.

    Inventory planning is a great place to begin your optimisation processes:

    • Historical Data: By loo back over the previous peak season, you will be able to better forecast what is going to happen with the one that is approaching. This makes it easier for you to put things in place to meet demand.

    • Industry Trends: Now more than ever things change fast, it’s import to always follow industry trends that could have an impact on your business and how it operates.

    Packaging Selection

    The packaging you select can have a big impact on your packing processes, warehouses that understand the right packaging for their products and their environment have the most success:

    1. Minimalist Packaging: Your packaging should be large enough for your product to protect it. B using only the amount of packaging you need you will save valuable space. 

    2. Reusable and Recyclable: By using packaging materials that are recyclable and reusable means you’ll save on cost and waste.

    3. Customisable Packaging: Using packaging that is customised to your products requirements. By having packaging customised it will ensure the right fit, and adapt to different sizes and shapes.

    Packing Techniques

    Packing techniques are crucial to protecting products during storage and transit. Not getting it right can result in loss of products, increase in costs, and losing customer loyalty.

    Here are some packing techniques that help protect products and prevent loss:

    • Void fillers: By using void fill packaging you will prevent products from moving and shifting when in transit. Preventing brakeage and fault with the product.
    • Fragile Labelling: Labels are a great way to prevent miss and heavy handling in transit. By labelling up boxes for transit and storage it gives clear communication and advice that these should be handled with care.
    • Protective Packaging: Every product will need different protective packaging. Knowing what packaging best protects your product means you will only use the packaging that you need, and get optimal results when using.

    Packing Station Organisation

    Organising your packing workspace, is a great way of ensuring that you operate efficiently and accurately during peak season. 

    • Dedicated Area: Areas solely for packing help keep the rest of the warehouse operating efficiently without any clutter or mess. By having a dedicated packing area or packing bench, you will know where all of your packaging is and have a packaging system process to work with, ensuring continuity and quicker packing times.

    Automation

    Warehouses are interpenetrating more and more automation into their operations. 

    • Packing Machinery: Machines like pallet wrappers, case tapers, and box sealers, all support a consistent, accurate, and efficient way for warehouses to package large volumes.

    To find out more about optimising your packing process and warehouse efficiency ready for peak season, contact us today.

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  • Benefits Of Honeycomb Paper Protective Packaging

    Benefits Of Honeycomb Paper Protective Packaging

    Why Honeycomb Paper Packaging?

    Finding the right packaging solution can feel like a challenge in a world where sustainability and cost-efficiency are becoming essential business practices. We bring you the perfect answer at KB Packaging: honeycomb bottle protective packaging sleeves. This innovative solution ensures your products reach their destination safely and aligns with your sustainability goals. Here’s why honeycomb paper packaging is the future of protective packaging.

    Honeycomb packaging is more than just a protective layer; it’s a game-changer. Here’s what makes it stand out:

    • Eco-friendly Advantage: Unlike traditional plastic packaging, honeycomb packaging is made entirely from paper, making it easy to recycle and significantly reducing your carbon footprint. Switching to honeycomb packaging demonstrates your commitment to a greener planet and resonates with the growing number of eco-conscious consumers.

    • Unmatched Strength and Protection: Don’t let the delicate appearance fool you! The unique honeycomb design gives these paper bottle sleeves exceptional strength and shock absorption capabilities, ensuring your glass and ceramic products stay safe, even during rough handling or long-distance shipping.

    • Enhances Your Brand Image: First impressions matter, and honeycomb paper packaging gives your products a sleek, sophisticated appearance that stands out. Its natural and elegant look adds a premium touch to your items, making them more appealing to customers.

     

    Versatility at Its Best

    The beauty of honeycomb packaging lies in its versatility. It’s the perfect protective solution for a wide range of products, including:

    • Glassware and glass bottles
    • Ceramics and fragile homeware
    • Cosmetics and beauty products
    • Any item that needs a strong, reliable, and sustainable protective layer.

    Why Choose Honeycomb Paper Packaging for Your Business?

    Choosing honeycomb paper packaging is more than a smart business move—it’s a statement. Here’s why:

    1. Reduce Waste, Improve Sustainability: By opting for honeycomb packaging, you’re taking a proactive step towards reducing waste. It showcases your brand as forward-thinking, environmentally responsible, and in tune with the expectations of today’s consumers.

    2. Cut Costs Without Compromise: Honeycomb packaging is cost-effective. It reduces the need for additional packaging materials and minimizes breakages, leading to fewer returns and replacements—saving you time, money, and resources.

    3. Seamless Integration into Your Operations: Lightweight, easy to use, and adaptable to different shapes and sizes, honeycomb paper is simple to incorporate into your existing packaging process, making it an efficient choice for businesses of all sizes.

    The Smart Choice for a Sustainable Future

    Incorporating honeycomb paper packaging into your business is more than just an eco-friendly decision—it’s a smart move that speaks volumes about your brand values. Protect your products, reduce your environmental impact, and appeal to the growing market of conscious consumers.

    Ready to Make the Switch?

    At KB Packaging, we believe in offering packaging solutions that benefit both your business and the environment. Our honeycomb bottle protective packaging sleeves are the perfect choice for businesses looking to make a positive impact while maintaining high standards of quality and protection.

    Get in touch with us today to learn more about how honeycomb paper packaging can transform your packaging strategy!

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  • How Paper Packaging and Automated Packing Systems Provide Efficiency to Fulfilment

    How Paper Packaging and Automated Packing Systems Provide Efficiency to Fulfilment

    For fulfilment centres the peak season is a whirlwind of pressure, with increased order volumes and heightened consumer demand and expectations, whats the impact on the inside operations of  fulfilment, distribution and ecommerce centres? And how can adding paper packaging and automated systems help to reduce the pressure.

    Common challenges:

    Increased Order Volume: A surge in orders can be overwhelming for for staff and resources.

    Staff Shortages: Finding and retaining enough employees to handle the busy peak period is a big challenge faced by fulfilment and ecommerce industries.

    Shipping Delays: With an increase in orders, comes an increase in delivery capacity, and this is often stretched over these busier periods, which also leads to longer delivery times.

    Rising Costs: During the peak season it’s normal to see an increased demand for materials, labor and shipping, all of which drive up costs in the fulfilment industry.

    Shortage of Packaging Materials: During the peak season some packaging materials may become scarce, making sourcing harder or even rising costs.

    Customer Expectations: During the busier period customers expect fast delivery, and an exceptional process from order to delivery.

    Paper packaging and automated packing systems can reduce the strain within fulfilment centres, and here is why…

    Increased Efficiency: By implementing automated packing systems, you can quickly and accurately package your products – paper void fill reduces packaging time and labor costs.

    Reduced Waste: By more precise packing through automation and dispensing, fulfilment centres can minimise waste and costs, at the same time as minimising environmental impact.

    Increased Production: By adding automated systems the surge in orders is better managed and despite an increase in orders, there is no impact to packing consistency.

    Cost-Effective: While initial costs of automated systems and paper alternatives can seem high, the long-term overall savings are more than worth it. This is because of faster turnarounds getting products out of the door, using only the material you need and fewer breakages by packaging more securely.

    Sustainability: Paper void-fill is an eco-friendly alternative to plastic packaging that is commonly used, not only reducing environmental impact, but also meets the growing demand of consumer sustainability demand.

    By investing in automated paper packaging solutions and systems, fulfilment centres can improve their ability to cope with peak season demands, reduce costs, and enhance sustainability and customer experience.

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  • What Packaging is Used in The Fulfilment Industry

    What Packaging is Used in The Fulfilment Industry

    Do you ever think about the different layers of packaging that makes up the journey from fulfilment centre to the customer.

    Primary Packaging: this is the packaging that provides the first layer of protection to your products. It directly contains and preserves. Primary packaging is an essential element, safeguarding from damage, contamination, and environmental hazards. Primary packaging also enhances the presentation of products and communicates crucial details or information to the customer. Primary packaging includes, boxes bags and envelopes. 

    Secondary Packaging: this layer of packaging groups together multiple primary packages. It protectively bundles primary packages. Secondary packaging is often unseen by the customer, consolidating individual units for efficient handling, storage and transportation. Secondary packaging includes packaging such as; shrink wrap, stretch wrap, corrugated cases. 

    Tertiary Packaging: this is the outermost layer ensuring safe transportation and secure handling throughout the supply chain. It’s robust packaging and includes pallets and crates that goods travel on. Securing and stabilising grouped products within their secondary packaging. Tertiary packaging is able to withstand the challenges and potential damage during shipping, warehousing, loading, and unloading.

    The process of transporting from fulfilment to customer is an intricate set of stages when it comes to packaging, Each layer of packaging plays a vital role in protecting the goods during transit and ensuring they are safe throughout the supply chain.

    Understanding the role of each packaging product used ensures the success and effectiveness.  

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  • Why Is Packaging Important To Fulfilment, 3PL, and Ecommerce?

    Why Is Packaging Important To Fulfilment, 3PL, and Ecommerce?

    Fulfilment, 3PL, and ecommerce are fast paced environments and speed is essential, but the packaging these industries choose is crucial to making sure that the products are safe, packaged quickly, and ready for transit. 

    Protecting your product and your brand: Handling a constant flow of products and goods, making sure your packaging is secure and that damages and returns are minimised. Keeping your customers happy and reducing costs of returns.

    Space saving: Warehouses work best when they are organised, the right packaging helps to achieve this. Sturdy packaging means you can stack safely, maximising your space, allowing for more orders and faster fulfilment.

    Communication: Beyond protecting products, packaging does a lot of talking, clear labeling ensure easy and proper handling of goods as well as providing crucial details for customers. Making operations and orders run smoothly and efficiently.

    Bonding with your customer: First impressions always matter! Attractive and functional packaging enhances your image and builds you a positive reputation, a marketing opportunity that leaves a lasting impression.

    By prioritising your packaging, and working with businesses that understand the importance of packaging within the supply chain, you will have happy customers and a thriving business.

     

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  • Sustainable Packaging Solutions For Fulfilment success

    Sustainable Packaging Solutions For Fulfilment success

    The fulfilment industry is always busy, and it’s only set to get busier. Being constantly active, especially on the lead up to peak season, fulfilment need to get products out quickly. However enhancing speed an be concerning, how does the fulfilment industry make sure it doesn’t leave a footprint on the environment? And what packaging ticks all of the boxes for the fulfilment industry?

    Innovative systems and paper packaging, offering fulfilment businesses a sustainable and secure way of packaging products for transit.

    These packaging systems and packaging materials are a natural choice for the fulfilment industry.

    Eco-friendly: Paper packaging is a more sustainable option for protecting goods during  distribution. Partnered with automated paper packaging systems you will only use the material you need, adding to lowering your environmental footprint.

    Cost-Effective: You won’t lose valuable space and using a paper packaging automation machine you will only use what you need, automated systems allow you to set lengths for the paper, meaning it will better fit in with your product and save you money on wasted materials. 

    Versatile: Paper packaging can be used with a range of products and within a range of industries, enhancing the safety and protection of products during shipping.

     Automation:There are lots of automated packing machines for paper, these machines are much less bulky than they were in the past, they adapt to your fulfilment centre environments, take up minimal space, and increase efficiencies. 

    Customer satisfaction: Paper packaging ticks a lot of boxes; the growing pressure from consumers for brands to adopt more sustainable practices grows by the day, by switching to paper packaging you can attract new customers, and build a loyal relationship with existing.

    To achieve your sustainability goals, and operate more sustainably and efficiently, think about implementing automation, and reviewing the materials you currently use.

     

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  • Why Should You Consider Branded Tape?

    Why Should You Consider Branded Tape?

    Branded packaging tape can make a huge impact on your business and is a great marketing tool to get you noticed. Here are a number of reasons why you should be branding your tape.

    Put your brand on every box: Every package you send becomes an opportunity to promote and advertise. By putting your logo or branding onto your paging tape, it not only makes a lasting impression, but keeps your brand exposed to your target market.

    Security: When you brand your tape or apply a custom design, it provides a layer of security, it’s clear if the seal is broken, or attempted tampering. This is especially useful if you are shipping high value or sensitive items.

    Make your brand more recognisable: Packaging tape gets used a lot, so by having your branding or logo on your tape, you are increasing your exposure and continuously communicating your brand.

    A big impact that’s affordable: Compared with traditional marketing efforts branded packaging tape is a budget-friendly way of boosting your brand awareness. Even a single roll can make hundreds of impressions, providing you with a great return on investment.

    Speak volumes about your brand: When you brand a product such as tape, and one that is going to be very clearly visible to a big audience, it shows you care, and pay attention to detail. This will reflect on the perception of other areas of your brand and provide you with a positive reputation.

    Next time you need to order your tape, why not put your branding onto it? 

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  • Unbox Your Competitive Edge: Powerful Packaging Strategies to Make You Stand-out

    Unbox Your Competitive Edge: Powerful Packaging Strategies to Make You Stand-out

    Packaging is more than just a box, it’s a silent salesperson, an ambassador for your brand, and plays a crucial role in influencing your audiences purchasing decisions. We have some tips on how you can dominate the shelves and the market with these packaging strategies.

    Captivate your audience: Visually appealing packaging that reflects your brand identity is crucial. Always consider elements such as; graphics, they should be high quality, messages should be clear, and any colour schemes should be on brand.

    Sustainability sells: Consumers are becoming more and more eco-conscious. It’s time to showcase your commitment to sustainability and the environment. By using eco-friendly packaging materials like recycled cardboard and paper.

    Make it an experience: Making it a memorable unboxing experience for your customers builds a bond between them and your brand. Simply use custom inserts, space cleverly or even a small surprise into your packaging.

    Does it function?: Your packaging shouldn’t only look great, but also function fully. Optimise packaging for protection during shipping and ensure it is easy for your customers to open, and return if needed.

    Understand your audience: What do your customers value? what is it that will catch their eye? Then you can tailor your packaging to them, resonating with their specific needs, and making your packaging truly bespoke.

    By implementing some or all of these elements to your packaging strategy, you will be able to transform your packaging from something basic to a powerful marketing tool. Making you stand out form the competition.

    Contact our team today for a full packaging review and advice on how to have an edge over your competition.

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